Don’t hold your breath! Considering how long it took to get the iPhone here, it’s unlikely that the iPad’s path to Israel will be much faster. Here’s why:

1) From the presentation by Steve Jobs introducing the device, it appears that they will be having a deal with AT&T in the U.S. for the 3G network connection (confirmed, as AT&T announced that it will be offering unlimited iPad connection for $15/$30 a month). On the other hand, the iPad does have wifi, so you can easily bring one in and use it on any wifi network.

2) The new device is apparently unlocked as well, meaning you should be able to use any SIM card you want – but you may not be able to, because it will be using a new “micro” (3FF) SIM that you may not be able to get from other carriers. According to Engadget, “In fact, from AT&T’s perspective, this is better than a software lock in some ways — you’re not going to be able to download a hack that gets you on another network, so you’re totally at the mercy of your carrier at choice for providing a compatible card.”

3) Meaning that when considering official imports of the iPad, iDigital, Israel’s authorized distributor (which is NOT an Apple Store!) will have to work out deals with Apple for the import of the device, deals with one (all) of the cellphone companies for the 3G network (it’s hard to imagine Apple authorizing the imports without that, even though there is a wifi only version), and deals with someone to manufacture a SIM card for the Israeli market.

4) And, since the content you will be able to download, sync and use will be coming from the iTunes store (with Kindle-like book syncing probably to be added to music and video downloading, which will be an issue EVEN with the wifi-only version of the iPad) – access to which Israelis still don’t have even on “ancient” iPods and already old-hat Kindles – don’t look for the iPad to be officially sold here any time soon.

According to Apple, deals for many international markets could come as soon as the summer. An email from iDigital I received the morning after the iPad release says the following (after of course chatting up Apple’s “innovations in the digital lifestyle”):

“Regarding [the iPad's] reaching Israel, it is still too early to determine [when, how and if that will happen]. We are acting in accordance with Apple policy, but we are working with the world [Apple] organization in regards to localization.”

As if localization were the biggest issue!

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Tags: Apple, AT&T, Engadget, iPhone, IPod, israel, iTunes, Steve Jobs

Image via CrunchBase

I hate to brag, but I called it – the massive escape from YES (and HOT, which we used in the past and was no better). Check out this story from Arutz 7:

Current customers of the HOT and YES cable and satellite TV services have been jamming the companies’ phone lines since Thursday morning, after a ruling by the Cable and Satellite Broadcasting Forum that customers have a right to cancel their service for the next three weeks without having to pay a substantial cancellation fee. The fee has been waived because of the closure of the Hallmark Channel, which has decided to stop broadcasting in Israel.
It should be noted that the number of those seeking to cancel the services substantially outnumbers the customers of both services who actually watched the channel.

Looking for alternatives? Look right here and here – at my blog post and Jpost article on Saying “No” to YES!

Tags: Arts, Cable television, Hallmark Channel, israel, Jerusalem Post, Satellite, Satellite television, Television

So the iPhone finally came to Israel – overdue and overpriced. As I predicted, I might add (not that you had to be such a genius to figure it out!).

Don’t bother. The iPhone is so “this year” (maybe even “last year”). Save up your money so you can buy the real game changer – the First Else, made by Else (formerly Emblaze Mobile). I interviewed the CEO of Else for Israel21c.org (look for the full article there) and saw the First Else live and in person.

And it’s like no other phone you’ve ever seen! The video below doesn’t do it justice. This is an elegant – dare I say it? – work of art, that was ergonomically designed from the ground up to provide maximum usability and minimum (actually zero) futzing around.

I don’t want to give away too much because I want you to read the whole article (I’ll link it when it comes out), but I wanted to be sure to let you know what the future holds. Else CEO Amir Kuperveis and I discussed much about the philosophy behind the First Else (appropriate for a device that was designed from the bottom up), comparing it, of course, to the iPhone. Suffice to say that the one advantage the iPhone has – the thousands of apps you can install in order to improve functionality – comes off as a primitive band-aid solution to getting your device to work the way you want.

In the end, the cell device is about getting things done – and the ease of use in the First Else (here’s a tidbit: you can do everything – but everything – that you need to do on the phone with one finger, your thumb! It was designed that way) blows away any and every device on the market. If the First Else is a color high-def digital TV, the iPhone is an ancient early color analog set – while my Nokia 5800 XpressMusic is like radio!

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Tags: Digital television, Handhelds, iPhone, israel, Nokia 5800 XpressMusic, Radio, Smartphones, Television

You know those TV shows (I’m thinking Oprah) where they tell you how much money you can save if you stop smoking? Well, I’m saving money now too – not by giving up smoking, but by giving up Big Corporate Commercial TV!

Actually, I’m not giving up TV – not by a long shot. What I am giving up is subscription digital satellite TV, better known in Israel as “YES.”

Yes, this post is about saying no to YES (the truth is I thought of that line a long time ago, but I promised to give Jameel credit. We like Jameel). YES was costing me NIS 290 a month ($77 a month in current shekels!), an astronomical price for much of what turns out to be content (upwards of 80%, I would say) I can get for FREE, using an alternative satellite decoder that subscribes to the hundreds of free to air TV stations broadcasting in the Middle East.

I’ve been investigating the idea of dumping YES for awhile, so I did quite a bit of research on alternatives – and I knew exactly what to expect with the one meter dish I had installed, aimed at two satellites, Israel’s Amos, which has the six Israeli stations and Middle East TV, and Nilesat, which carries about 600 channels. Yes, most of them are Arabic, but there are enough English language one to make getting rid of YES worth it.

Until very recently, YES and HOT (the cable provider) had you over a barrel, because it was the only way even to get Israel Channel 10 (Recently Channels 1 and 2 went digital, and now you need a terrestrial decoder even to watch those). Now, if you want to watch any TV at all, you need a terrestrial digital box, which costs a couple of hundred shekels (I think) But for not much more, you can get a satellite decoder which you can attach to your YES satellite dish connection, if you’re already a customer (when you cancel your service, YES leaves the dish in place). The YES dishes are 80 centimeters, and most people I know who do this are able to use them to get the Nilesat broadcasts. If you want to be “sure” you’ll have access to the wide range of stations on Nilesat or don’t have a YES dish, you can get a one meter dish (like I did) for a few hundred more shekels.

I won’t go into the details, but suffice to say that on Nilesat, there are about 25 English language channels – news, sports and entertainment – all broadcasting free to air. From what I’ve seen so far, the programs on the free channels are equal (if not superior) to the YES content; the Dubai MBC English language movie stations (there are three of them), for example, all have the same movies that YES was charging 40 shekels a month for customers to watch as part of the “movie package.” There hasn’t been a decent program on the YES entertainment stations (channels 12, 13, 14) for a long time, imho, but the programs on the two MBC entertainment channels, as well as Fox Series (where you can watch The Simpsons 10 times a day!), along with a couple of other light entertainment channels, more than make up for YES’s offerings.

In fact, YES can thank MBC for making me a non-customer – it just highlighted the greed of the company. As I mentioned, the MBC channels are all free to air – meaning that YES could rebroadcast them without it costing them a nickel. But even worse; the one Arabic language MBC station is part of their “premium” Arabic package! Not that I watch Arabic TV (although I have plenty of opportunity to do so now!), but if you’re going to rebroadcast one of the MBCs, why not all of them!? But of course they wouldn’t – because then you might not order their “premium” entertainment package! Why pay for what you can see for free?

The truth is, it wasn’t even the money that got us to cancel. What we really hated about YES were, believe it or not, the “promos.” At all hours of the day and night, YES would broadcast promos for the most depraved programs – running the most depraved clips from the programs! And while I wouldn’t care if they did it at night, during “adult time,” I couldn’t take how they insisted on doing it during the afternoon, between shows the kids watch! I know quite a few people who felt the same way, but I’m sure they got the same reaction I did when I called YES to complain – double-talk, accusations that I was hallucinating (true story!), and being ignored.

They just don’t care – until you call to cancel. Now, I’ve got service reps left and right begging me to stay. By the way – don’t try to quit if you have a contract (ie wait till it runs out, because it will cost you at least NIS 400 to break it!). I haven’t had a contract for awhile, so theoretically I should be able to call up and cancel immediately. No way, though; I have to wait for a “senior service person” to call me up and “confirm” that I want to cancel (no doubt I will have to endure some sales pitch). But that’s to be expected, too – they learned it at the “nickel and dime” school of making money, quite common among many Israeli companies. This way, they can keep me on the line for another week or so.

Meanwhile, I’m quite happy with my 35 or so watchable stations (supplemented, of course, by iTunes podcasts and downloaded shows – but that’s another post). I’m thinking I should get someone to back a show I might produce about How to Save Money By Cutting the Cable (or the DBS dish). I bet they won’t show it on YES, though!

Tags: Arts, Direct broadcast satellite, English language, Middle East, Satellite dish, Satellite television, Television, Television channel

Chalk up another successful export industry Israel is a player in: Satellites. Earlier this year, Israel’s first communication satellite, Amos-1, was sold to Intelsat, one of the largest operators of communication satellites in the world. Amos 1 will now be known as Intelsat 24, and will be used for communications in East Asia – meaning that Iranians watching channels like India’s Star TV may be getting their shows from an Israeli-made satellite!

According Amitzur Rosenfeld, director of MicroSat Israel (a joint venture between IAI and Rafael to build micro-satellites), Intelsat is directing eastward Amos-1, which is still in orbit. Speaking recently at a scientific conference in Tel Aviv, Rosenfeld said the original plan had been to use whatever fuel was left on the old Amos-1 (launched in 1996) and fire it out of the earth’s orbit, to make room for new satellites. By doing so, Israel was being a good world citizen; according to NASA, there are over 9,000 (!) satellites and/or other “artificial objects” orbiting the earth, so things can get crowded up there!

Israel was to decommission the Amos-1, since by last year, all of the country’s communications (TV, radio, phone, etc.) that Amos-1 had been used for were transferred to the more advanced Amoses 2 and 3 (the even more advanced Amos-4 is scheduled for launch next year, and Amos-5 the year after).

Israel, it turns out, is one of the most advanced countries in satellite technology anywhere, because of the launching technology it has developed, along with breakthroughs in imaging. Most of the country’s communication satellites (like the Amoses) have been launched from outside the country (France, India, Russia, etc.), because of the need to fire satellites in an eastward direction, the direction of the earth’s rotation. That works fine in Florida or Texas, but in this part of the world, an eastbound launch might be construed as an attack by Jordan or further neighbors.

So, space-bound vehicles launched from Israel must be launched westward, over the Mediterranean. Satellites launched in this direction must have much lighter payloads, in order to successfully escape the earth’s gravity. As a result, Israel developed advanced mini- and micro-satellites, with smaller components that allow satellites to fulfill all the required functions, but at a smaller payload – enabling launch from any direction, or even from the sky.

And, in addition, Israel’s new TecSAR satellite provides superior imaging capabilities, enabling sensors to pick up what is going on down below even during cloudy weather. Israel and France are developing a satellite that will enable farmers, fishermen and governments to better keep track of the land and sea environment, and according to “informed sources,” NASA is set to build a satellite in Israel using TecSAR technology to be used to map the usually very cloudy planet Venus. Nowadays, here in Israel, “space cadet” is a compliment, not an insult!

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One of the great things about a smartphone is the ability it gives you to connect to the wider world – through its data connection. And now, with relatively fast 3G internet networks, you can really hook into lots of great services. While the iPhone usually gets most of the glory, plain old Symbian or Windows devices can do most of us just fine.

For instance, I like having the option of hooking up internet phone calls on my cellphone using Skype. Skype has an application, called Skype Lite, which lets Java phone users dial into Skype via a regular cell phone call, with the call forwarded from the local connection to your Skype contact anywhere in the world. That’s a great way to save on international phone calls, but if you want to avoid the phone call charge itself, you can make a free Skype call using your smartphone, if you’re using a wifi connection. What if there’s no wifi? A smartphone lets you easily switch between the different connection options, such as WAP or 3G.

My Nokia 5800 phone is a Symbian device, and as of now Skype doesn’t have a native application for Symbians. So, I use an app called Nimbuzz, which very neatly lets you connect with your Skype account and call your contacts – as well as your the contacts in your phone book (I used Fring for awhile, but found Nimbuzz to be much neater in its approach).

Other notable apps that let you hook up with the rest of the world: Qik, a great app that lets you broadcast (via e-mail, Twitter and Facebook) whatever is happening around your phone live to the rest of the world; vTap, a video sharing site for mobiles; and Waze (http://www.waze.co.il or http://www.waze.com), which uses your phone’s GPS settings to determine where you are, and informs you of traffic problems or speed traps in your area.

As I wrote in the Jerusalem Post, you can connect to services like these via wifi, or 3G. But when using cellular internet, you are being charged by the kilobyte for all data you transfer on the network. For Orange customers, for example, the basic surfing package gives you almost unlimited surfing within the Orange site network, but once you try and connect to the rest of the world, you find that the 30 MB in data transfer you get with the basic NIS 21 package just isn’t enough.

Unfortunately, the concept of unlimited data connection is unknown in Israel, unlike in the rest of the world. On the other hand, the commensurate cost of the data connection is cheaper, because you get to choose from one of four data connection packages, so you can decide how much or how little you want to spend. Fortunately for me, I’m able to do a lot of my work in wifi-friendly environments, so I use my phone’s wifi connection to connect to most of the cool services I use. But having that 3G backup “insurance policy” is essential; for example, I was able to use soft modem Joikuspot to get my work done while helping my wife keep vigil recently at the hospital for a sick relative.

Having already received a warning that I was running out of allocated data time, I decided to upgrade from the 30 MB to the 150 MB package, which costs NIS 41 a month (to fund it, I dropped the GPS, which was NIS 21 a month, so my bill is essentially the same). The next package in the series, 5GB of data connection time, should put paid to any concerns I would have about going over the transfer limit; but that package is NIS 81 a month.

Since I don’t want to pay any more on my monthly bill than I already do, I didn’t upgrade to the 5GB plan – but if I could drop another NIS 40 in existing services that I don’t need as much, I would. Unfortunately, since most of my bill consists of set charges (for minutes and SMS usage), there’s almost nothing I can cut out without going to a different call package. But if I could shave off some of that cost – maybe take a package that doesn’t include 200 free SMS messages (I don’t use nearly that many), I could cut down the talk package and apply that money to the data package.

So here’s what I’m planning to do: I’d like to call Orange and figure out what the absolute cheapest package they offer is, and figure out whether signing up for that, along with the 5 GB data package (or even the 20 GB package, for NIS 80), comes out cheaper. My wife, for example, pays a basic charge of NIS 8.57 per month, and then by the minute (about 60 agurot). Which sounds expensive, and would be if I used it to talk the 200 plus minutes a month I usually use my cellphone. But – what if I were to make all my calls using Nimbuzz/Skype? I’d still have to pay SkypeOut minutes if I call non-Skype customers, but maybe that would be cheaper than paying for the cell phone minutes.

And even if it cost the same (I suspect it would), I would have the greater flexibility of being able to use the data package anyway I wanted, which is much more efficient than having services I don’t really need or want (extra SMS messages, which Orange is always giving away for free anyway – their latest promo was 1,000 free messages in honor of Ramadan!). With 5GB (or 20GB!) of data connection, I wouldn’t even have to use Skype; I could contact everyone directly on Facebook, Messenger, or e-mail, with actual talking over Skype taking place only when necessary (how many times do we just need to convey information, as opposed to getting into a conversation, when calling colleagues, customers, etc.? That’s why SMS messages are so popular!). If nothing else, this would be a cool topic to write about. I figure I could get three columns out of it!

Tags: facebook, fring, iPhone, Mobile phone, Nimbuzz, Nokia, Orange, Skype

Everybody’s got a “Bezeq story.” Here’s mine. It’s about unrequited revenge. But one day I will be avenged, mark my words.

In my Jpost article today, I talked about the alternatives to Israeli phone ex-monopoly Bezeq. While only Bezeq can still offer traditional PSTN phone service, a host of challengers have arisen to provide consumers with broadband-based home phone services, usually on a POP (pay one price, like at Great Adventure) basis. Until customers can connect to the internet at more than the current 8mb/s (most people here have 5mb/s or less), I wrote that transferring for your home phone service to the internet – which for various reasons is dicey enough in Israel (the infrastructure sometimes hems and haws) – might not be such a good idea, at least until Bezeq’s NGN fast data transfer infrastructure (reputed to provide up to 50mb/s capabilities) reaches your neighborhood. And the truth is, Bezeq’s prices and service aren’t all that terrible.

Now. Now they’re not so terrible. As one reader commented on the Jpost site, Bezeq’s prices and service aren’t so terrible now because the company has five competitors breathing down its neck, who are actually having an impact on its customer base. For me, with a network of five or six home computers that are always on and active, downloading, processing, or presenting and playing this or that, adding internet-based home phone service would be just another strain on the system (I’ve been down that road anyway, with both Skype – which usually behaves, but sometimes doesn’t – and a dedicated softphone, complete with VoIP box). But for  any folks who aren’t heavy web surfers, saving 50 or 100 shekels a month on their phone bills by switching away from Bezeq. Many are doing so. It makes lots of sense – and can be a very satisfying experience.

That’s because everybody has their “Bezeq story.” You can’t really blame them for the crappy service in the “old days,” before 1984, when the culprit was the government-controlled Ministry of Communications. But you can blame them for the crappy service after 1984, when the Ministry spun-off Bezeq into a separate – but still government-controlled – enterprise.

Even just a few years ago, on the eve of its becoming a private company, Bezeq was still mired in its old ways. Example: You have been able to pay your Bezeq bill by credit card anytime, day or night, over an automated system for nearly a decade. You call their service number (199), press some buttons, and input your credit card number using your keypad. The process is pretty efficient – now. Until about a year and a half or so ago, however, it was much easier to call during business hours and get a real person; that virtual cashier would go on and on for eons, making you repeat input, checking and rechecking things.

Perhaps they planned the system like that for uptight Israelis who expect to be given a hard time by the people they pay for services, but what should have been an easy input-based bill paying exercise turned out to require your full attention for as long as ten minutes! Note that this situation prevailed even during a substantial period when Bezeq was a private company. They’ve cleaned up the input manager now, and it now takes about three minutes to go through the process of changing things.

But that’s not my Bezeq story – instead, this is it: About seven years ago (2002) I was getting ready to leave with my wife and kids for a family trip to U.S. relatives. The flight was to leave quite early, I remember, and we were up long before dawn making last minute preparations. Then it hit me – I forgot to pay the phone bill, which was already overdue by a couple of days! But where was the bill? Already edging on towards late and trying to take care of a plethora of last minute details, I search and searched, but couldn’t find the bill.

When you call Bezeq from your home phone, the computer identifies your phone number and account  – and that feature was active in the 2002 version of the Bezeq online payment system. So no problem, right? You don’t really need a bill; call the automatic payment system, let it identify your account  via your phone number, let it tell you how much you owe, and pay.

That’s the way you would expect it to work – but not at Bezeq circa 2002. While the system could identify who you were, it couldn’t tell you how much you owed! You had to have the bill in front of you in order to input the full – exact, down to the agora – you were supposed to pay. What if you didn’t have the bill, or wanted to pay in advance? Could you, before, say, going out of town and having lost your bill, input a clearly inflated sum like NIS 500 (instead of the NIS 200 the bill usually was), and let them hold it for you on account?

You could try – as I did – and be told that the payment had been recorded in the system. And you would go on your merry way, confident that Mamale Bell was watching out for you. And you wouldn’t even realize you had a problem until you sauntered back home three weeks later and picked up the phone – and heard nothing!

Why nothing? Because Bezeq had cut off your service. And why had they cut off your service? Because you didn’t pay your bill. But Ms. Bezeq lady, you beg, I lost the bill and input much MORE than I owed, so you would get your money! It’s just not fair! To which the Bezeq lady would reply, in more or less words, “tough.” To get your service back, you had to pay your bill PLUS a cutoff fee, EVEN THOUGH your payment was seemingly accepted at the time of payment by the system!

And you, left holding the bag, seethe with rage. And you tell the Bezeq lady, “All right for you. But one day the government is going to allow competition, and on the first day they do, I am dumping you for anyone else that can offer home phone service, even if they charge more money than you!”

So much for dreams of sweet revenge. Nowadays, it would seem that the revolution is over, that Bezeq has joined the family of humanity and positive human relations. But people like us remember – and our day will come yet!

Tags: Bezeq, Business, israel, Public switched telephone network, Services, Skype, Telecommunication, Voice over Internet Protocol

I’m always on the outlook for cheap cellphones, considering how much I (and my wife and three teenagers who have lost a coule over the years) depend on them. But I got tired of getting ripped off by Orange, Pelephone, et al, not so much for the service, but for the old phones they try to pawn off on us, selling them for twice the price they retail for when new! As I wrote a couple of years ago, all you had to do was compare the web stores for the Israeli phone companies where they list the prices for their devices, and compare them to the prices you can buy them for unlocked on Amazon.

I even proved that it could pay for Israelis to order the phone; even after you pay the customs and the sales tax and shipping, the “full price” devices the Israeli companies are selling can be had from sites like Amazon for a third of the price! And when it comes to the “kosher” phones they market to the Chareid public, the Israeli cellphone companies outdo themselves; for their “mehadrin” lines, they take TEN year old analog phones (probably purchased for 2 cents on the dollar!) and sell them for even MORE than they charge for the latest 3G phones!

So, I took a conscious decision a couple of years ago – never again would I buy a phone from Orange (with whom I currently have my account). Instead, I order unlocked tri- or quad-band GSM phones from Amazon, to be brought back either by me or by friends. Comparing the prices, it made sense.

And, I was about to do the same thing this year, too. Finding myself in need of a cellphone, I checked out my favorite department on Amazon, and found that they were selling the wonderful Nokia 5800 MusicExpress for $299 – a bargain, considering its capabilities. Nokia fans had been touting this model as an “iPhone killer” (a title that now seems to have transferred to the N97), because it has a touch screen, plus all sorts of extra features even the iPhone 3G doesn’t have (video recording, expandable storage, and as many Symbian apps as the iPhone has for its platform).

Somehow, though, this week I found myself in an Orange store – where I saw their latest ads for the latest “deals” they were offering. Like a dog that’s been whipped one too many times, I of course looked the other way – but the salesperson was available and I had to wait around for something anyway. One of the deals showed a tiered pricing system on some devices – like, if you speak a certain number of minutes a month, you pay less for the device. Maybe there was a deal to be had. Who knew?

So I asked. I explained to the salesperson what my strategy was, and how I was going to save a ton of money buying a top of the line, relatively new phone directly and unlocked. He checked his computer and told me, “well, you speak about 200 minutes a month and pay X amount per month on that phone. So you’re a good candidate for a deal.” Yeah, but how good?

“How about this: I’ll give you the Nokia for 499, and a package for 18 months that will give you 200 minutes, 200 SMS messages,  3G internet (the device has wifi too), and I’ll even throw in two months of GPS free.” 499!?! But I told him I was paying 299.

It took me a couple of seconds (yes, I can be “slow”), but then it hit me. This is Israel! And he’s offering me a $299 phone for NIS 499 (in six interest-free payments) – which is about $140 at current exchange rates! Not to mention the 35% I am now saving on my actual phone use! And, to top it off, he threw four Orange painter caps into the bag with the phone (and we all know that we die for the cute “freebies” the cellphone companies give out!).

I’ve been checking the phone out, and it seems to work. I’ve also been searching all over for a “refurbished” sticker and I can’t find one. I mean, there must be a catch! Why would Orange be selling this phone so cheap (of course, they should really be giving these things away, like companies in the rest of the world do). The only issue I could find is that phones manufactured before February 2009 may have an issue with the earpiece getting loose. I haven’t been able to determine the manufacture date of this unit (logic would say that these discounted phones are leftover stock that had problems, but equal logic would say that it’s unlikely Orange or any retailer would have had such a large stock of phones left over from more than six months ago). However, if this is one of the problem phones, I’ve got a one year manufacturer’s warranty, so I’m covered there. Still scratching my head, though – what’s come over Orange to make them so “generous?”

(P.S.: This happy occurence does not make me more optimistic about the pricing structure for the iPhone when it finally comes out in Israel. I explain why here).

Tags: Android, GSM, iPhone, israel, Mobile phone, Nokia, Symbian, Touchscreen

After many months, the Modu phones finally go on sale in Israel this week. The Modu, for those not familiar with it (informative article about it right here) is the modular phone that changes its functions, depending on the “sleeve” you put it in. They have, for example, a sports module, which lets the phone record steps, running speed, distance, etc. Another module turns the phone into a mini-boombox, which plays great stereo music. Yet another module turns the device into a full screen video system, letting you watch movies anytime, anywhere.

At 43 grams, the Modu is the lightest cellphone in the world, all by itself (you don’t need a sleeve for the basic phone functions). At NIS 500 (about $130), the Modu is a bargain, considering the usual cost of phones here. Unfortunately, it’s only available for Cellcom customers right now. It is also to go on sale soon in the Philippines, Central and South America, India.

The Modu was supposed to have been released months ago, but according to Modu CEO Dov Moran,  the project suffered unforeseen delays, with investors getting cold feet and supply issues (Texas Instruments, which Modu relied on for the phone’s chips, announced it was getting out of the cellphone business, and the Chinese company that manufactured the unit and the sleeves shut down). All’s well that ends well, though, and Moran finally has fulfilled the Modu dream of developing a phone with advanced functions that won’t strain users’ budgets.

Tags: Cellcom, DovMoran, India, israel, Mobile phone, Modu, South America, Texas Instruments