Yes, the iPhone is coming to Israel, but I wouldn’t get too excited – unless you like overpaying and getting stuck with what’s probably going to be a whopper of a voice/data plan. If I know the Israeli phone companies, customers who buy the iPhone from the carriers – Orange Israel (Partner Communications) and Pelephone – are going to be paying… and paying… and paying some more!
How do I know? Because that’s just the way things work here. Israeli cell phone companies don’t give out any free lunches – or free phones. Unlike in America, where they give you a phone for nothing (or for a very nominal cost) when you sign up for a plan. Here, you have to buy the phone, for full price – and then some!
Yes, you can pay it off in 36 payments, at NIS 29 a month. So what. Even over three years at 21% interest, with minimum monthly payments, it comes out a little cheaper buying it from Amazon!
But that’s not the worst part. The worst part is that this phone is an OLD phone (old in “cellphone age,” that is). It was announced almost a year ago and went on sale last fall (2008). That’s why it’s marked down at Amazon from its $319.99 original price (the original Orange price was correspondingly higher, too). Here, Orange isn’t selling this phone unlocked; it expects you to use it for the next three years, and is treating it like a premium/top of the technology product! Not that there’s anything wrong with this Sony model (we have several Sony phones and they’ve all been great). But why do we have to pay top shekel for older phones that they’re giving away for nothing in the U.S.? Correction – they’re not even giving away that phone anymore; it’s too old! The phones they’re giving away are phones like the Blackberry Curve 8900, the LG CU920, and the Samsung i637. Just for signing up for a plan!
So how much do you think they’re going to want for the latest top of the line iPhone? Answer: It doesn’t matter. Given the history of phone costs in Israel, I predict that regardless of what they decide to charge (note that iDigital, the Israel Apple reseller – which is NOT an Apple Store – is buying the phones from Apple and reselling them), it will be cheaper to spend the $100 on the iPhone in the States, sign up for a month of AT&T service and then pay the cancellation fee ($175) plus other various and sundry costs!
P.S.: There’s much more to say about taking the cell phone service providers taking top shekel for outmoded cellphones; the biggest scam has to be how the companies bought up old analog cellphones for pennies, rebranded them, and sold them for ridiculous amounts of money to Haredim as “kosher” phones. But that’s for another post!
Uri Geller may or may not be a phony, but thanks to Israel’s TrixCell, anyone can pull a Geller – using their cell phones! Trixcell’s latest digital trick is so cool, it’s even better than the one where your cell phone spews out money – a trick that got Trixcell nominated for a Meffy!
I see by the look on your face that I am going to have to explain that last paragraph! It’s actually very simple: Trixcell makes “magic tricks” you can use on your cellphone. Yep, you read that right! In one of their tricks, for example – called Pyro – you get a picture of a fire on your screen. Blow on it – and the fire goes out! But even better: After you’ve blown the fire out, “relight” the screen, and pass it around to others – and watch them huff and puff, trying to put out a fire that just won’t go away!
A digital coin is trapped inside the phone. It acts realistically and moves in sync as you tilt, shake and rotate the phone. A final jolt kicks the coin out of the screen, causing it to materialize as a real coin in your hand!
So how do they work? What, you expected a magician to give away his secrets? I met the guys behind Trixcell - Shlomi Grandes and Menny Lindenfeld, the latter a world famous magician – when I interviewed them for an Israel21c article earlier this year.
In another trick previewed for me by Grandes, CEO of TrixCell (which he said would be great to use for bar bets) I was asked to think about one of four alcoholic beverages I preferred – beer, whiskey, martini, or wine. And – you guessed it! In about three minutes, Grandes guessed my preference, with the drink being virtually drained as he spoke. Repeat performances didn’t change the result, by the way – Grandes batted 100%, guessing my choice each time!
And then there’s that spoon-bending trick, a la Uri Geller – you concentrate, stare at the screen, and watch the piece of cutlery of your choice (knife, spoon, fork, etc.) as it bends! Check out this video!
Now, Trixcell has been nominated for a Meffy – a top award from the Mobile Entertainment Forum, in the category of best content of the year. Considering the cellphone giants nominated along with TrixCell (see the list), this is quite an accomplishment!
Now, everyone loves a magic trick, as anyone who has ever seen a streetcorner magician knows. So, getting a TrixCell trick puts you in a very cool category! So what can you do with this new power? The sky’s the limit – take bar bets, for example, and make some drink money. Just be ready to run for it if you hoodwink the wrong person and they decide to demand a “refund.” Grandes, though, is a lover, not a fighter – according to him, the TrixCell tricks are a great way to hook up with that “special someone,” impressing him/her and breaking the ice. A cellphone application that makes love happen – now, that’s real magic!
I was never a good writer. Not the kind of writing that you read to get information from (that kind of writing I’m not too bad at). I mean the kind of writing where you take a pen and start jotting things down on paper. Suffice to say that when I was in seventh grade “they” sent me to the school psychologist because my handwriting was so bad.
Nowadays, except for signing checks and the like, I do all my writing via the keyboard. For me, it’s not a choice – nobody would be able to read anything I wrote on a pen and paper anyway! And now, after so many years of keyboarding, I’ve practically lost the penmanship skills I ever had anyway!
But for normal people who know what to do with pen and paper, there’s an Israeli invention that lets them digitalize what they’ve written. Pegasus Mobile Note Taker, you can take notes anywhere and on anything, and automatically have it transformed into text, editable in MS Word and the like! Note Taker doesn’t scan your writing, but actually converts what you write into text. And while there are plenty of digital pads and pens out there that can do the same thing, the chidush here is that you can use regular paper – pads, notebooks, or wherever you take notes.
That sounds cool enough, but if you already have your laptop on the table, why would you want to take notes on a pad using a regular notebook? Seems as if it would be easier to just type directly into the computer! Ah, but Note Taker goes beyond the screen; you can connect the device not just to a computer, but to a cell device too – via Bluetooth! So, if you have a smartphone, you don’t need to shlep a laptop to meetings – just turn your phone and your Note Taker on, start writing, and your text will get recorded as a document in your cell device, for later uploading to your computer!
That in an of itself makes Note Taker extremely useful. But I thought of something even better: Besides a small piece of hardware that you connect to your pad, the system includes OCR software that automatically reads and converts your writing into onscreen text. But it works with graphics as well – so if you’re an artist who draws on paper or even canvas, you can automatically digitize your artwork while you work, with a digital copy of your canvas masterpiece on-screen. Thinking about this aspect of Note Taker’s capability, I got a good business idea for artists – professional or even aspiring:
Paint something good and get the original of your work into an art gallery or even public institution somewhere, and then sell digital prints of your masterpiece that’s hanging in, for example, city hall! You can appeal to civic pride of town residents, who no doubt would be motivated to buy a reasonably priced copy of a work that graces one of their fine city’s prestigious institutions. Plus, if you’ve donated the original work, you get credit for your public mindedness – always a marketing plus! Set up a website promoting your work and put together an e-mail marketing campaign to reach your customers; as orders come in, you can print out your work one piece at a time, saving money on the up front investment you usually have to make in producing copies of artwork. Find a printer, make a deal on production, and you’re on your way to fame and fortune!
Why read a flat map, when you can luxuriate in a 3D GPS-style rendering of exactly where you are on the highway – for FREE! Israeli company 3DVU (I interviewed the CEO, Isaac Levanon, a couple of years ago) has a new product called Way2Go,
“the first and only personalized Web-to-Mobile route planner giving real-time turn-by-turn, GPS tracking, voice and text guidance navigation for PC and mobile phones with full 3D aerial photography and real terrain elevation of entire countries. Way2Go is based on patented technology, enabling users to plan, review, share and navigate their routes in a full 3D virtual world with smooth zooming and perspective angle maneuverability. Way2Go one-ups mapping solutions like MapQuest, Google Map and Yahoo Maps.”
Don’t take their word for it – download a free route map when you sign up. The Way2Go service, which provides you with up to 15 route maps a month, usually costs $4.99 a month, but they are giving away a sample route for FREE! You register, download the appropriate viewer – Windows, Symbian, Blackberry, or Windows Mobile – and build yourself a route map for any to-from route in the US, UK, Germany, and some other European countries.
If you don’t want to subscribe to a GPS service, Way2Go is a great alternative, because there are no online charges – you download the route directly to your device, in advance of your trip – and the Way2Go maps are way better than anything Google or Yahoo has. 3DVU has its own rendering engine (used in its other products as well). If nothing else, a 3D map will keep you more alert on the road, making it safer for you to drive. I downloaded a map with a route from my parents’ house on the Jersey Shore to NYC – the Garden State Parkway never looked so good!
Israel is the world leader in hi-tech innovations. So many of the internet, cellphone, and gadget inventions that make our lives easier and more fun are born right here in Israel! Get the inside track on the newest ideas and innovations in our bi-weekly Digital Israel Newsletter. Sign up right here!