Posts Tagged “iPhone”

One of the more popular subjects on this blog ever since I first wrote about it has been “Kindle for Israel – yea or nay?” Until now, it’s been a big NAY; you had to buy your Kindle in the U.S., and have an American credit card to download content with.

Until now. Not that they are going to be shipping Kindles to Israel anytime soon, but if you have a PC, Mac, iPhone, Blackberry, or iPad, you’re welcome to install the Kindle App on your device, and download hundreds of thousands of books from the Kindle library!

Following up on a tip I got from a reader (thanks Yossi!), I revisited the Kindle page on Amazon. As before, Kindles were not available to be shipped to Israel. But there was a change; now, you can download content from the Kindle store to your computer or other device which uses a Kindle application. It’s even possible (pretty likely, I would even say) that if you had a Kindle in hand, you could just connect to a wifi network here in Israel and download any book you were willing to pay for!

According to the Kindle page at Amazon, Israelis can now access over 400,000 of the 600,000 plus books available in the Kindle store. I installed the Kindle app on my new iPad, and began downloading content (they have hundreds of free books, and I actually bought one, too). Worked perfectly!

Which is a pretty good thing. In the past, any attempt to download a book from Amazon in Israel resulted in a block, with a message display saying that the content I was after could not be downloaded outside the U.S. Note that I have my credit card on file with Amazon, and I routinely order things from them for shipment to addresses in the U.S. with my Israeli credit card (in that, Amazon is much more liberal than the vast majority of retail websites, which ban any non-U.S. credit cards). Not this time, though; just clicking on a title (and in the case of books that cost money, clicking on the “one click payment” option) resulted in my Kindle (app) getting updated with the new selection. Nice!

Clearly Amazon is flexing its digital muscles; it never made sense for them not to be selling e-books in Israel, where there are so many English speakers and readers. In the past,, Amazon was prevented from selling in Israel due to rights issues with the importers of books who had exclusive import deals with publishers (happily, you see the term “sole importer” less and less often here these days). Knowing the stubbornness of these “sole importers,” my guess is that Amazon put its foot down, opened up the content to Israelis, and told the big bookstore chain with the import rights to many of these books to take a hike. About time! We may not have many good English language bookstores here in Israel, but with the Kindle/Kindle apps and the Kindle bookstore, we don’t need ‘em anymore!

(And yes, I know it’s been awhile since I posted!)

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The world is going gaga over the iPhone, yet again, thanks to the announcement that the iPhone 4 will be out at the end of June. Just my luck to have finally picked up an iPhone 3gs just a week ago, three days before they announced the new model! At first I felt bad, not because of the model upgrade but because Apple was cutting prices. But then I remembered – this is Israel, and I’m signed  up with Orange – where the prices go up, not down, no matter what!

In Israel, iPhones really are for elite power users who have “resources” (ie money) to spare. It appears that the cellphone companies (Orange, at least) splits its “phone world” into two; iPhones and everything else. If you want to be in the iPhone world, be prepared to pay – more than you bargained for. In my case, it was (almost) the data network I had to pay for, without even realizing that I was being charged, and after doing everything I was supposed to in order to avoid the extra charges!

Here’s the story: Being in need of a couple of cellphones for members of the tribe (one to replace a broken device, the other for a new high school student traveling every day), I thought about upgrading to an iPhone, to replace my Nokia XM5800, which I had relatively few complaints about (and in fact outdoes the iPhone in some ways!). The reason is not because I consider myself to be part of some “cellphone elite”; so many of the companies I write about are doing apps for the iPhone (and Android phones or Blackberry, but not for Nokia’s Symbian phones) that I felt I was missing out on being able to write accurate stories about their technology. So things just sort of fell into place for a Shamah iPhone.

When I pick up my already ordered iPad in the States in a couple of weeks, I’ll have a whole Apple family – Dad (iMac), Mom (Mac Mini), a couple of teens and tweens (Macbooks, aluminum and white version), Junior (iPad), and Baby (iPhone)!

And the iPhone is everything they say it is – a beautiful screen, far advanced UI (light years ahead of the Nokia’s clunky UI), and an endless amount of apps that do anything and everything. While I really missed the lack of multitasking (a no-brainer on the Nokia, and a lack that will be resolved with the new iPhone OS due with the iPhone 4) and no ability to record phone calls (that one hurts!), it’s easy to see why people love their iPhones.

One big plus for me is the iPhone’s built in ability to tether its cellular connection to a laptop, enabling you to use it as a modem (I used a separate program for that, called Joikuspot, on the Nokia, but the iPhone’s implementation is far better). I use the modem program (known as tethering feature on iPhones) to connect to the net when the router goes down (an occasional problem where I live).

As it happened, the day after I got my iPhone, the internet was out for a few hours while I had “crucial” on-line work to do. So, I tethered my device to my Mac (that’s a story in itself, because I had to do a “mini-jailbreak” from the block Orange put on tethering!), and did my thing. Great connection via 3G – much faster than I ever had with Joikuspot on the Nokia! So I was happy.

But only for a little while. After about 2 hours (it was a long outage) I got an SMS from Orange saying that I had used up my internet surfing package, and would now be charged per megabyte. I thought it was strange that I had used up a full 150MB of upload/download time so fast – clearly it was the 3G, I thought – and realized I had to upgrade from my “middling” package (150 MB/NIS 47 per month, better than the free 30 MB they give you, but not as good as the 5 GB/NIS 88 a month I was planning to order). But that was for another day. For now, I went to settings, and turned off “Enable 3G” and “Data Roaming” on the Network settings.

Flash forward about a week. I still hadn’t gotten around to upgrading the package, but that was OK, because I seemed to be able to find a Wifi connection when I needed it (even when we ate out at a place in Herzliya for my wife’s birthday!). On that day (about a week after I got the phone), I got two phone calls from Orange – the first to try and sell me “screen insurance” (at NIS 47 a month I said no thanks), and a second from an Orange rep asking me if I liked the phone, did I have any questions, etc. (than in itself is a sign that they look at iPhone customers as being in a different league – no one called me when I had my Nokia, Sony, or any previous device!). Very helpful and thoughtful, I said to myself.

I said thanks, everything’s fine, and was about to hang up – when I figured that now would be a good time to order the 5GB wifi package. “Good idea,” he said. “You know you’re over the limit on your 30 MB connection package.” Whoa – 30 MB? Shouldn’t that be 150 MB? After all, they transferred my previous Nokia plan to the iPhone – or so they told me they would do in the Orange store!

But no – they apparently “forgot” to upgrade me, and now I “owed” them over 50 MB over my allocation! That works out to about  NIS 95 that I was going to have to pay!

Unacceptable, I told the (now formerly) “helpful and thoughtful” fellow on the other end of the phone. In fact, it was impossible for me to have gone into such megabyte debt; did I not turn off 3G as soon as they warned me that I was now going to be charged for cell data connections, making sure to use only Wifi? After much hemming and hawing (and keeping me on hold for about 10 minutes), he came back with his best offer – Orange would knock off half the charges, and I would end up paying only NIS 45 (from my previous complaints to Orange, it appears that they have a stock policy of giving energetic complainers half off whatever charges they’re complaining about).

Nothing doing, I said – rather loudly, by this time. “It’s not my fault they didn’t transfer my 150 MB package, and anyway I was only using Wifi. If I still had my 150 MB package, we wouldn’t be having this conversation, because I only used 80 MB of allocation – and anyway, I was only using Wifi!” Unable to do more, he gave the number of customer service for data plans. I called, and spoke to another rep, who also listened, gave me an argument, then regave me the 50% discount – and then, after emphasizing numerous times my chief arguments and that I was not willing to pay a shekel for this – they knocked off the whole thing (or so she told me on the phone; it remains to be seen if they try to sneak the NIS 90 onto my final bill. As of now, it appears on my account usage page on the Orange site).

One of the reasons she gave me an argument was because of the following: Even if you turn off the 3G, you are still connecting to the data network via 2G, even if you’re just surfing Wifi! Accoourding to this Orange rep, you CANNOT connect to the internet without using a cell network, with just Wifi; the Wifi takes precedence, but if you move out of range, the 2G network AUTOMATICALLY kicks in – racking up the charges on your account, adding a phantom 50 MB in data usage. “The iPhone is the only device that does this,” she said. “You can connect using any other device using strictly Wifi, but not the iPhone.”

Needless to say, I though I was dealing with some ridiculous excuse to justify the charges – or some Orange-only scam (like disabling the internet tethering feature so they can charge you to open it!). Jumping to that conclusion makes sense, since Orange is very good at relieving you of your money in small increments (“nickel and diming,” they call it); the way the Orange website is organized gives you a clear indication of how they operate, but that’s a post for another day.

Anyway: Not believing this story, I actually called up Apple in the U.S., taking an educated guess that the device actually came from the U.S. (I was right, and anyone in Israel who wants can buy the Apple Extended Warranty for iPhone directly from Apple for $69! I don’t know how much Orange or iDigital sells it for, but I suspect it’s a tad more than that). And unbelievably, the Apple rep confirmed what the Orange rep said! Even if you turn off the 3G to save surfing megabytes, and even if you make sure to stay near Wifi hot spots at all times, you are STILL going to end up connecting to the cell data network!

The implications? If you have the iPhone, you are REQUIRED to have at least 500 MB in your data plan (since the next jump after 150 MB is 5 GB, that’s what you need to do, at least with Orange). Even if you plan on using just Wifi. Is this a “feature” Apple built in to help the cellphone companies it sells to? Why haven’t I heard this fact before (I did a lot of internet searching before calling Apple)? If this is the case, how can they let a customer walk out of the Orange store with only 30 MB in their data plan?

Once again, our local “business sharks” take what was supposed to be a nice, fun experience and use it as another excuse to shake down loyal customers. Lessons for the future: There is no way an iPhone is going to cost $200 (the price announced for the 16GB iPhone for last week) if you buy yours from an Israeli cellphone company. And two, when the iPad finally comes around, get ready to spend – $499 just isn’t going to do it. If they treat iPhone customers like millionaires who can throw money away on large data plans (who have no choice in the matter either), I can imagine what they’re going to do to the “super exclusive” iPad crowd!

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Oy vey. Once again Israeli buyers of a hip gadget are about to get ripped off – with the “authorities” doing everything they can to make sure they get “theirs” (as in their money) out of the pockets of the schnook customer.

I know it sounds cynical, but it’s the only logical explanation I can come up with for why the Communications Ministry is banning iPads from Israel. In this age of instant communications, fast and efficient shipping, and open markets (ie nearly zero customs duties), getting a device like an iPad should be a piece of cake. For example, at this site, with shipping costs and taxes, you would be able to have a $499 iPad delivered directly from Apple in the U.S. to any Israeli address for $660 – a pretty reasonable price.

But like with so many other items (coincidentally, mostly from Apple), the markup is going to be much higher, because “they” are going to do their best to prevent customers from getting reasonably priced iPads – basically forcing Israelis who want one to get it from the local Apple license-holder (the iDigital retail store, which is NOT an Apple store!) for a premium price, just like they did with the iPhone. The difference is that the iPhone was a lot easier to hide, so the customs people have a much better chance of nabbing iPads when people try to smuggle them in!

So why can’t you bring an iPad into the country? According to this article in Ha’aretz (the same story appeared in numerous Hebrew publications),

the decision follows the refusal of the ministry’s engineering staff to compromise on testing the device’s suitability and compliance with Israeli wireless networks… For now, the ministry has not given the device categorical approval required for wireless devices; and ministry officials say its wireless technology is not compatible with Israeli standards.

“The iPad device sold exclusively today in the United States operates at broadcast power levels [over its Wifi modem] compatible with American standards,” explained the officials. “As the Israeli regulations in the area of Wifi are similar to European standards, which are different from American standards, which permit broadcasting at lower power, therefore the broadcast levels of the device prevent approving its use in Israel,” said the officials.

Huh? Doesn’t the whole world – U.S. and Europe included – use IEEE 802.11 Wifi standards? Aren’t there all sorts of Wifi-based devices produced all over the world that can be used internationally? What do they mean by “broadcast levels?”

Here’s the picture I have been able to put together – and it ain’t a pretty one. Without getting too technical: The Wifi chipset used by the iPad is BroadComm’s BCM4329 Low-Power 802.11n with Bluetooth® 2.1 + EDR and FM (Tx and Rx). 80211N is a relatively new addition to 802.11 standards, and it’s relatively rare in Wifi devices, so far. The fact that it is “low power” is also apparently behind complaints by many users that the iPad drops out of networks more readily than other devices, like Macbooks. This chipset includes Wifi and FM radio reception and transmission capabilities (in order to allow you to, for example, use your car FM radio to listen to music from your device while driving).

So, it’s possible that this is what the engineers meant when they said there were “different standards,” although 802.11n is in use in Europe as well. It would seem to me that they main bugaboo here is the chipset’s ability to broadcast, usually frowned upon in Israel.

But here’s what gives the game away: The BroadComm BCM4329 chipset is the SAME ONE in use in the latest editions of the iPhone and the iPad Touch – both of which are sold right here in Israel, by iDigital! Get it? If the problem is the Wifi chipset, then what difference does it make if it’s installed in an iPhone, iPod, or iPad? None! It only makes a difference to someone (or some entity) that has an interest in carving out for itself as much of a monopoly as they can get away with!

Now, I’m no engineer, but I do know how to Google – and it took me about 45 minutes to come up with this data (the things I go through for you people!). But certainly one would expect engineers from the Communications Ministry to have put two and two together and realized that they had already approved use of this Wifi chipset in Israel! If I could figure it out, they could too.

The thing is, there is no one to lobby for approving the iPad, no one to point this out to – and now that the engineers have made their decision, any change is going to have to go through “channels.” And where will those channels channel through? Why, right through iDigital, the Israeli “experts” on all things Apple. And what do you think iDigital is going to say when asked if they recommend unfettered importation of an item they are planning to sell eventually, for more money of course? I may be a cynic, but I know how the game is played!


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As I predicted, and as my prediction has borne out, the iPad won’t be coming to Israel for a long time – officially, that is (they say maybe at the end of the year…). But thanks to some enterprising Israelis, you can get an iPad right now – a used iPad, to boot, even though the thing has been on the market for three days!

This miracle comes to you courtesy of Israel’s premier second-hand site, Yad-2, where you can buy used electronic equipment, TVs, cars, even apartments – and now, iPads! There are currently about two dozen iPads up for sale on the Yad-2 site, apparently purchased by enterprising Israelis (or their agents) when the thing went up for sale (I imagine that the iPads are currently sold out in retail stores, and shipping from Apple takes about two weeks at this point). The prices for these “used” iPads range between NIS 2800 for the cheapest 16GB version – $756, not too bad of a markup from the $499 it costs at Apple stores – to NIS 4,700 ($1,270) for the $699 64GB version. Expensive, but still cheaper than paying for a ticket to the States, taking a cab or train to the Apple store, standing on line, having lunch at some mall eatery, doing some “extra” shopping, and coming back home.

About the iPad itself I have nothing to say, since it has all been said by every talking head out there already. Suffice to say I’m very happy with my Macbooks and my smart phone, so I’m probably not going to be an iPad early adopter. But you never know.

I did, however, notice some interesting phenomena associated with the iPad that I would like to share. Were I in the market to buy one, I would usually buy an item like an iPad at Amazon, which has free shipping, no tax, and easy return policies. Right now, though, you can’t buy an iPad at Amazon – they’re not being offered there yet.

Or is “yet” the right term? Usually, Amazon usually takes pre-orders for every new gimcrack and gizmo (especially those from Apple) – but there’s not a hint of iPad availability, now or in the future, at Amazon. Is it because Apple is keeping iPads “in the family” – ie only at Apple retail stores and, I guess, at AT&T stores when the 3G version comes out (a la the iPhone) – or is it because Amazon is taking seriously the iPad’s potential to compete with, and probably eventually outsell, the Kindle?

Here’s something really interesting: The domain, ipad.com, is NOT owned by Apple! It instead belongs to, according to Alexa, one Martine Bejasa of South Fork, New Jersey, and is copyrighted by the Enero 6 Corporation. There is much speculation in the blogosphere on the nature of this Enero 6 (Enero is January in Spanish), with some attributing it to an in-joke by Steve Jobs, who has historically made some major Apple announcements on January 6. However, there really is no need to speculate; the New Jersey phone number of Mr/Ms. Bejasa is listed on his/her domain information page.*

A quick Google search of the name shows that Martine is a real person and has owned the iPad.com domain name since 2001. Considering that Apple owns all the other domain names associated with their products – iPod.com, iPhone.com, and Mac.com (but oddly, not Macbook.com), Mr/Ms. Bejasa could be in for a big Apple payday!

*NOTE – I checked the info on the actual Alexa page and it seems to have been changed. But I still get the original info -with the phone number – using my Alexa plugin for Firefox. Which means I could actually call Mr/Ms. Bejasa to clarify this – but I’m not such an iPad fanatic. If anyone wants to scoop the blogosphere, here’s your chance!


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drac Remember that old commercial, “Is it live, or is it Memorex?” That’s a question we will soon be asking about what we see, not just what we hear, thanks to the development of a technology called Augmented Reality. Using a device’s camera, GPS, Bluetooth, digital compass, wifi, and other networking and input capabilities, you can turn reality into a video game, run through “what if” scenarios, or get a text or video overlay on something that they are looking at.

Example: You’re checking out what movie to see at the multiplex, and you forgot to check out the reviews. With an AR app on your phone, you could point your phone at a movie poster, and then get reviews displayed on the screen, without having to press any buttons! More sophisticated versions would let you see a trailer, or even buy tickets. It’s not at all science fiction – actually, an application like this exists for some Nokia smartphones, and there are already a slew of AR apps for Androids and cellphones (I could have used this one when I installed my non-YES satellite dish a couple of months ago!)

As it turns out, an Israeli company called Ogmento, is deeply involved in developing AR applications, especially for the iPhone. If you want to try it on the web, check out the application they developed for Vampire Academy. Scary!


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Don’t hold your breath! Considering how long it took to get the iPhone here, it’s unlikely that the iPad’s path to Israel will be much faster. Here’s why:

1) From the presentation by Steve Jobs introducing the device, it appears that they will be having a deal with AT&T in the U.S. for the 3G network connection (confirmed, as AT&T announced that it will be offering unlimited iPad connection for $15/$30 a month). On the other hand, the iPad does have wifi, so you can easily bring one in and use it on any wifi network.

2) The new device is apparently unlocked as well, meaning you should be able to use any SIM card you want – but you may not be able to, because it will be using a new “micro” (3FF) SIM that you may not be able to get from other carriers. According to Engadget, “In fact, from AT&T’s perspective, this is better than a software lock in some ways — you’re not going to be able to download a hack that gets you on another network, so you’re totally at the mercy of your carrier at choice for providing a compatible card.”

3) Meaning that when considering official imports of the iPad, iDigital, Israel’s authorized distributor (which is NOT an Apple Store!) will have to work out deals with Apple for the import of the device, deals with one (all) of the cellphone companies for the 3G network (it’s hard to imagine Apple authorizing the imports without that, even though there is a wifi only version), and deals with someone to manufacture a SIM card for the Israeli market.

4) And, since the content you will be able to download, sync and use will be coming from the iTunes store (with Kindle-like book syncing probably to be added to music and video downloading, which will be an issue EVEN with the wifi-only version of the iPad) – access to which Israelis still don’t have even on “ancient” iPods and already old-hat Kindles – don’t look for the iPad to be officially sold here any time soon.

According to Apple, deals for many international markets could come as soon as the summer. An email from iDigital I received the morning after the iPad release says the following (after of course chatting up Apple’s “innovations in the digital lifestyle”):

“Regarding [the iPad's] reaching Israel, it is still too early to determine [when, how and if that will happen]. We are acting in accordance with Apple policy, but we are working with the world [Apple] organization in regards to localization.”

As if localization were the biggest issue!


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Image via CrunchBase

So I was looking for something to blog about when I decided to write about my new favorite phone program, TuneWiki – when I came across this press release that said that it was actually an Israeli-made program! But of course that makes sense – of course it would be an Israeli company that came up with the ultimate on-the-go music/social/internet program out there!

TuneWiki turns listening to music into an event – a social event. You can use it to play music on your device’s library (there’s a version for Symbian, iPhone, and Android), and display the lyrics and album cover art. Not only do the lyrics automatically show up for any song, but they display “karaoke style” – meaning they change in the window as each line of the song is sung. You also get access to videos of the song on Youtube – TuneWiki will create a page of all the videos with the name of the song you’re listening to (not necessarily only by the artist performing the version you’re hearing), which you can play just by clicking on it.

TuneWiki works not only with your device’s music library – it can also play any online Shoutcast station! The app connects with a mobile version of the Shoutcast service, where thousands of stations of all genres are available right on your phone! I have three different internet radio apps on my Nokia XM5800, and none really work (two do absolutely nothing and one connects to just a few stations). TuneWiki “picks up” all the stations, even the high-bandwidth ones (tip: when you connect on 3G, go for the lower bandwidth stations). If for nothing else, TuneWiki is invaluable for its Shoutcast component, finally giving phone users real access to online music.

But wait, there’s more! My favorite part of TuneWiki is its social component. On the TuneWiki menu there is feature called “Where is this song playing,” which connects you to other TuneWiki users listening to the same song you are right now! You can then follow/connect with those listeners, and check out what each of you are listening to anytime. When you follow someone, they send the name of their selections to your “song inbox,” and you can display the lyrics, as well as play the songs on your device (there were buffering issues, though). And, you can comment on any song to Twitter or Facebook, with a “blip,” either “love it” or “hate it,” or give a whole commentary (140 characters or less, of course!)

And the best part? It’s all free! I don’t want to give the TuneWiki people any ideas, but one question I am dying to ask TuneWiki CEO Rani Cohen is – why aren’t they charging for this app, considering so many apps of much lesser capability seem to be selling very well?

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So the iPhone finally came to Israel – overdue and overpriced. As I predicted, I might add (not that you had to be such a genius to figure it out!).

Don’t bother. The iPhone is so “this year” (maybe even “last year”). Save up your money so you can buy the real game changer – the First Else, made by Else (formerly Emblaze Mobile). I interviewed the CEO of Else for Israel21c.org (look for the full article there) and saw the First Else live and in person.

And it’s like no other phone you’ve ever seen! The video below doesn’t do it justice. This is an elegant – dare I say it? – work of art, that was ergonomically designed from the ground up to provide maximum usability and minimum (actually zero) futzing around.

I don’t want to give away too much because I want you to read the whole article (I’ll link it when it comes out), but I wanted to be sure to let you know what the future holds. Else CEO Amir Kuperveis and I discussed much about the philosophy behind the First Else (appropriate for a device that was designed from the bottom up), comparing it, of course, to the iPhone. Suffice to say that the one advantage the iPhone has – the thousands of apps you can install in order to improve functionality – comes off as a primitive band-aid solution to getting your device to work the way you want.

In the end, the cell device is about getting things done – and the ease of use in the First Else (here’s a tidbit: you can do everything – but everything – that you need to do on the phone with one finger, your thumb! It was designed that way) blows away any and every device on the market. If the First Else is a color high-def digital TV, the iPhone is an ancient early color analog set – while my Nokia 5800 XpressMusic is like radio!


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One of the great things about a smartphone is the ability it gives you to connect to the wider world – through its data connection. And now, with relatively fast 3G internet networks, you can really hook into lots of great services. While the iPhone usually gets most of the glory, plain old Symbian or Windows devices can do most of us just fine.

For instance, I like having the option of hooking up internet phone calls on my cellphone using Skype. Skype has an application, called Skype Lite, which lets Java phone users dial into Skype via a regular cell phone call, with the call forwarded from the local connection to your Skype contact anywhere in the world. That’s a great way to save on international phone calls, but if you want to avoid the phone call charge itself, you can make a free Skype call using your smartphone, if you’re using a wifi connection. What if there’s no wifi? A smartphone lets you easily switch between the different connection options, such as WAP or 3G.

My Nokia 5800 phone is a Symbian device, and as of now Skype doesn’t have a native application for Symbians. So, I use an app called Nimbuzz, which very neatly lets you connect with your Skype account and call your contacts – as well as your the contacts in your phone book (I used Fring for awhile, but found Nimbuzz to be much neater in its approach).

Other notable apps that let you hook up with the rest of the world: Qik, a great app that lets you broadcast (via e-mail, Twitter and Facebook) whatever is happening around your phone live to the rest of the world; vTap, a video sharing site for mobiles; and Waze (http://www.waze.co.il or http://www.waze.com), which uses your phone’s GPS settings to determine where you are, and informs you of traffic problems or speed traps in your area.

As I wrote in the Jerusalem Post, you can connect to services like these via wifi, or 3G. But when using cellular internet, you are being charged by the kilobyte for all data you transfer on the network. For Orange customers, for example, the basic surfing package gives you almost unlimited surfing within the Orange site network, but once you try and connect to the rest of the world, you find that the 30 MB in data transfer you get with the basic NIS 21 package just isn’t enough.

Unfortunately, the concept of unlimited data connection is unknown in Israel, unlike in the rest of the world. On the other hand, the commensurate cost of the data connection is cheaper, because you get to choose from one of four data connection packages, so you can decide how much or how little you want to spend. Fortunately for me, I’m able to do a lot of my work in wifi-friendly environments, so I use my phone’s wifi connection to connect to most of the cool services I use. But having that 3G backup “insurance policy” is essential; for example, I was able to use soft modem Joikuspot to get my work done while helping my wife keep vigil recently at the hospital for a sick relative.

Having already received a warning that I was running out of allocated data time, I decided to upgrade from the 30 MB to the 150 MB package, which costs NIS 41 a month (to fund it, I dropped the GPS, which was NIS 21 a month, so my bill is essentially the same). The next package in the series, 5GB of data connection time, should put paid to any concerns I would have about going over the transfer limit; but that package is NIS 81 a month.

Since I don’t want to pay any more on my monthly bill than I already do, I didn’t upgrade to the 5GB plan – but if I could drop another NIS 40 in existing services that I don’t need as much, I would. Unfortunately, since most of my bill consists of set charges (for minutes and SMS usage), there’s almost nothing I can cut out without going to a different call package. But if I could shave off some of that cost – maybe take a package that doesn’t include 200 free SMS messages (I don’t use nearly that many), I could cut down the talk package and apply that money to the data package.

So here’s what I’m planning to do: I’d like to call Orange and figure out what the absolute cheapest package they offer is, and figure out whether signing up for that, along with the 5 GB data package (or even the 20 GB package, for NIS 80), comes out cheaper. My wife, for example, pays a basic charge of NIS 8.57 per month, and then by the minute (about 60 agurot). Which sounds expensive, and would be if I used it to talk the 200 plus minutes a month I usually use my cellphone. But – what if I were to make all my calls using Nimbuzz/Skype? I’d still have to pay SkypeOut minutes if I call non-Skype customers, but maybe that would be cheaper than paying for the cell phone minutes.

And even if it cost the same (I suspect it would), I would have the greater flexibility of being able to use the data package anyway I wanted, which is much more efficient than having services I don’t really need or want (extra SMS messages, which Orange is always giving away for free anyway – their latest promo was 1,000 free messages in honor of Ramadan!). With 5GB (or 20GB!) of data connection, I wouldn’t even have to use Skype; I could contact everyone directly on Facebook, Messenger, or e-mail, with actual talking over Skype taking place only when necessary (how many times do we just need to convey information, as opposed to getting into a conversation, when calling colleagues, customers, etc.? That’s why SMS messages are so popular!). If nothing else, this would be a cool topic to write about. I figure I could get three columns out of it!

nokia-5800-xpressmusic

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I’m always on the outlook for cheap cellphones, considering how much I (and my wife and three teenagers who have lost a coule over the years) depend on them. But I got tired of getting ripped off by Orange, Pelephone, et al, not so much for the service, but for the old phones they try to pawn off on us, selling them for twice the price they retail for when new! As I wrote a couple of years ago, all you had to do was compare the web stores for the Israeli phone companies where they list the prices for their devices, and compare them to the prices you can buy them for unlocked on Amazon.

I even proved that it could pay for Israelis to order the phone; even after you pay the customs and the sales tax and shipping, the “full price” devices the Israeli companies are selling can be had from sites like Amazon for a third of the price! And when it comes to the “kosher” phones they market to the Chareid public, the Israeli cellphone companies outdo themselves; for their “mehadrin” lines, they take TEN year old analog phones (probably purchased for 2 cents on the dollar!) and sell them for even MORE than they charge for the latest 3G phones!

So, I took a conscious decision a couple of years ago – never again would I buy a phone from Orange (with whom I currently have my account). Instead, I order unlocked tri- or quad-band GSM phones from Amazon, to be brought back either by me or by friends. Comparing the prices, it made sense.

And, I was about to do the same thing this year, too. Finding myself in need of a cellphone, I checked out my favorite department on Amazon, and found that they were selling the wonderful Nokia 5800 MusicExpress for $299 – a bargain, considering its capabilities. Nokia fans had been touting this model as an “iPhone killer” (a title that now seems to have transferred to the N97), because it has a touch screen, plus all sorts of extra features even the iPhone 3G doesn’t have (video recording, expandable storage, and as many Symbian apps as the iPhone has for its platform).

Somehow, though, this week I found myself in an Orange store – where I saw their latest ads for the latest “deals” they were offering. Like a dog that’s been whipped one too many times, I of course looked the other way – but the salesperson was available and I had to wait around for something anyway. One of the deals showed a tiered pricing system on some devices – like, if you speak a certain number of minutes a month, you pay less for the device. Maybe there was a deal to be had. Who knew?

So I asked. I explained to the salesperson what my strategy was, and how I was going to save a ton of money buying a top of the line, relatively new phone directly and unlocked. He checked his computer and told me, “well, you speak about 200 minutes a month and pay X amount per month on that phone. So you’re a good candidate for a deal.” Yeah, but how good?

“How about this: I’ll give you the Nokia for 499, and a package for 18 months that will give you 200 minutes, 200 SMS messages,  3G internet (the device has wifi too), and I’ll even throw in two months of GPS free.” 499!?! But I told him I was paying 299.

It took me a couple of seconds (yes, I can be “slow”), but then it hit me. This is Israel! And he’s offering me a $299 phone for NIS 499 (in six interest-free payments) – which is about $140 at current exchange rates! Not to mention the 35% I am now saving on my actual phone use! And, to top it off, he threw four Orange painter caps into the bag with the phone (and we all know that we die for the cute “freebies” the cellphone companies give out!).

I’ve been checking the phone out, and it seems to work. I’ve also been searching all over for a “refurbished” sticker and I can’t find one. I mean, there must be a catch! Why would Orange be selling this phone so cheap (of course, they should really be giving these things away, like companies in the rest of the world do). The only issue I could find is that phones manufactured before February 2009 may have an issue with the earpiece getting loose. I haven’t been able to determine the manufacture date of this unit (logic would say that these discounted phones are leftover stock that had problems, but equal logic would say that it’s unlikely Orange or any retailer would have had such a large stock of phones left over from more than six months ago). However, if this is one of the problem phones, I’ve got a one year manufacturer’s warranty, so I’m covered there. Still scratching my head, though – what’s come over Orange to make them so “generous?”

(P.S.: This happy occurence does not make me more optimistic about the pricing structure for the iPhone when it finally comes out in Israel. I explain why here).

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